Appearance contributes to product value
Packaging that stands out, the lines of a chair or the form of an accessory are the result of deliberate choices. Drawings, experiments and revisions shape a product’s identity. Considering protection alongside development helps you account for that work.
What is design protection about?
A design concerns a product’s appearance, including features such as shape, lines, colour or surface. In Türkiye, novelty and individual character are required. Features dictated solely by technical function are excluded from design protection.
Official source: TÜRKPATENT — Tasarım ↗
Build a clear preparation file
Imagine preparing a new lighting product. Photographs from different angles, drawings and a record of the final version help you and your adviser discuss the same design. Start with these questions:
- Which appearance features matter most?
- Are there multiple versions or product variants?
- When, where and with whom has the design been shared?
- Which markets are you considering?
Coordinate protection and promotion
Registered and unregistered protection have different conditions. Filing and disclosure dates matter when assessing a design. Include them in your discussion when preparing to launch or promote the product.
Official source: TÜRKPATENT — Tasarım ↗
This article provides general information. Filing and protection requirements should be assessed for the specific circumstances.
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